Ministry of Tourism, Government of India organised Roadshows at New Delhi and Mumbai on 26th and 27th April with the objective of raising awareness among stakeholders in the Travel and Tourism Industry about the forthcoming 1st Global Tourism Investors’ Summit. The Minister for Tourism, Culture and DoNER, Shri G. Kishan Reddy chaired the two Roadshows along with senior Ministerial officers.

Addressing attendees at the Roadshow, Shri G. Kishan Reddy said, “Considering the plethora of experiences the Indian tourism industry offers, such as wellness tourism, adventure tourism, eco-tourism, rural tourism, spiritual tourism and several others, both the State and Central Governments recognise the role that tourism can play in driving economic growth. Therefore, private investment, particularly in hotels and other tourism-related infrastructure, is critical.”

The Delhi event saw the presence of eminent industry stakeholders including Mr. Ajay Bakaya, MD of Sarovar Hotels, Mr. Patu Keswani, Chairman and MD of Lemon Tree Hotels, Mr. Deep Kalra, Co-Chairman of CII National Committee, Tourism and Hospitality and Founder & Chairman of MakeMyTrip and Mr. Nakul Anand, Executive Director of ITC Ltd amongst others. They shared their insights on the sector’s overview and its future prospects.

Key dignitaries at the Mumbai Roadshow, held on 27th April, included Shri Saurabh Vijay, Principal Secretary (Tourism), Government of Maharashtra, Shri Hareet Shukla, Secretary (Tourism), Government of Gujarat, Shri Vivek Shrotriya, Additional Managing Director, Madhya Pradesh Tourism Board, Shri Pawan Jain, Joint Director, Department of Tourism, Government of Rajasthan also attended and expressed their views during the event.

Prominent industry leaders including Mr. Vishal Kamat, Co-Chair, CII WR Sub Committee on Tourism and Hospitality, CEO, Kamat Hotels India Limited, Mr. Anuraag Bhatnagar, CEO, The Leela Palaces, Hotels and Resorts, Cdr Nevil Malao, VSM (Retd), Vice President Head – Cruise & Navy Cell, J. M. Baxi & Co., Mr. Dhimant Bakshi, CEO, Imagica, Mr. Santhosh Kutty, CEO – Hotels, Mahindra Hotels and Resorts one to one interaction with Hon`ble Minister of Tourism, Shri G. Kishan Reddy at the Roadshow in Mumbai.

During the Business Seminar, Shri G. Kishan Reddy stated that, inspired by the ambitious vision of Prime Minister, the Government is working dedicatedly towards the sustained growth and promotion of tourism in India in Mission Mode. Various initiatives are being undertaken to provide both domestic and inbound tourists with memorable experiences. In addition to promoting the Global Tourism Investor summit, the roadshow also provided an opportunity for the Ministry of Tourism to gather feedback from the industry stakeholders.

 

The objective of the forthcoming Global Tourism Investors’ Summit is to highlight India’s travel and tourism sector as an ideal investment destination and give investors as well as the Central and State Governments a forum to explore investment opportunities. The participating states will have the opportunity to showcase strengths and unique offerings in terms of investible ready projects in the states to attract investments for tourism infrastructure. The Summit is also expected to facilitate meaningful discussions and collaborations between the Government and the private sector to promote the speedy growth and development of India’s tourism industry.

The first Global Tourism Investors’ Summit (GTIS) 2023 is being organized in partnership with Invest India as the Investment Promotion and Facilitation partner, and Confederation of Indian Industry (CII) as the Industry Partner, with an objective of providing a common platform for global and domestic players to interact and explore investment opportunities in the Indian travel and hospitality sector. The Summit, being organized under the ageis of India`s G 20 Presidency, offers an opportune platform for investors from the G20 countries to explore the Indian tourism industry products among other areas of bilateral/multilateral engagements.

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The summit will bring together a diverse range of speakers, including experts in personal development, leadership, entrepreneurship, and innovation. Some of the confirmed speakers for SHIFT 2023 include:

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Contact:

TiE Chennai Secretariat

Email: support@tiechennai.org

Phone: +91 7200024900 | +91 915028887

In order to deliberate, ideate and devise strategies for promoting “Tourism in Mission Mode”, the Ministry of Tourism organized a two-day Chintan Shivir on March 28 and March 29 at New Delhi where all the States, Industry Associations and Industry leaders took part.

The agenda for discussions on the first day was set by Minister of Tourism, Culture and DONER, Shri G. Kishan Reddy. He outlined the vision of the Government to leverage tourism as a vehicle for socio-economic development, job creation and achieving sustainable development goals for the country. He stated that this is the most opportune moment to unveil a shared vision for future of India’s tourism, guiding its course for next 25 years to make India as the most sought-after travel destination in the world when India celebrates 100 years of Independence in 2047. He pointed out the three key pillars of developing tourism in mission mode – active participation of the States, Convergence of Government Programs and Public Private Partnerships. He stated that one major step would be to develop National Strategies and Models for providing guidance to the States in developing their tourism potential. The Ministry has recently formulated National strategies for development of various tourism sectors such as Rural Tourism, Adventure Tourism, MICE Tourism, Ecotourism, Medical Tourism, Sustainable Tourism.

Shri Arvind Singh, Secretary, Ministry of Tourism, Government of India stated that the 02 day Chintan Shivir will provide a platform to all stakeholders to conduct fruitful interactions and share good practices followed across the country and a stage to share unique  ideas involving technological solutions in travel sector, sustainability in tourism and responsible travel with the aim to take the benefits of tourism to the grass root level.

The first day`s agenda of discussions was divided into 6 Sessions deliberating on Incredible India@100 – Shared vision of Central Government, States and Industry, Policy Benchmarking and Ease of Doing Business, Investible Projects and Public Private Partnerships, “Global Best Practices and Capacity Building for Tourism Investments” by UNWTO, Developing MICE Tourism and Wedding Tourism and Innovation and Digitalization and Startups in Tourism Sector. Some of the key speakers were representatives from the industry stakeholders viz. FAITH, India Convention Promotion Bureau (ICPB) as well as from international organizations like World Tourism Organization (UNWTO) and the State Governments. UNWTO discussed the development of a Tourism Investment Strategy (TIS) through the UNWTO framework on Organizational, Attractiveness, and Promotion Strategy which will provide a structured approach to developing a comprehensive investment strategy that takes into account factors such as the local business environment, the potential for growth in the tourism industry, and the availability of financing options.

State of Rajasthan made a comprehensive presentation on granting of industry status to the tourism and hospitality sector along with benefits accrued to the industry from the same.

State Government of Maharashtra and Chhattisgarh showcased the investible projects in order to attract investment in tourism and hospitality sector. Union Territory of Lakshadweep Islands also shared successful case studies of public private partnership. In cognizance of the importance of the MICE sector as well as the Wedding Destination sector, a separate Session was kept on the two niche segments for deliberating on various policies, initiatives and strategies for development of MICE tourism and Wedding tourism in the Country. MICE Tourism brings higher revenue and year-round business for the destination overcoming seasonality. At the same time, MICE needs its own ecosystem before a destination can succeed as MICE destination. Wedding destinations are also fast emerging segment in India.

State of Telangana showcased how MICE tourism in the state of Telangana was being developed and promoted through the dedicated Hyderabad Convention Visitors Bureau.

During the event, the Ministry of Tourism also felicitated the States to recognize the best practices followed by them in six major categories under Swadesh Darshan Scheme.

The Government has recently announced to promote development of Tourism Sector in Mission Mode with active participation of the States and convergence of Government schemes and Public Private Partnership.

As an initiative of India`s G 20 Presidency, the Ministry of Tourism is organizing the 1st Global Tourism Investors’ Summit on May 17-19, 2023. Chintan Shivir will also provide opportunity to deliberate on the strategies and preparations for successful organization of 1st Global Tourism Investors’ Summit.

The Union Tourism Minister, Shri G. Kishan Reddy launched important initiatives on February 16 for tourism promotion in the country in the presence of MoS, Tourism Shri Ajay Bhatt. He launched a unique initiative ‘Best Tourism Village Competition Portal’ and Rural Tourism Portal. The Global Tourism Investor Summit 2023 portal was also launched on the occasion.

The Ministry of Tourism is organizing 1st Global Tourism Investors’ Summit during 17-19 May 2023 to showcase investible projects and opportunities in tourism and hospitality sector in India to domestic and international investors. This is being organised in the backdrop of India’s G20 Presidency this year.

India is also observing ‘Visit India Year 2023’ on which a presentation was made. In order to develop tourism in mission mode and to accelerate India’s rise towards world leadership in tourism sector, the Ministry of Tourism has launched Visit India Year 2023. It is a unique, collective movement that invites the world to explore India during 2023 – a historical year of India’s G20 presidency as well as grand celebrations of India@75 Azadi ka Amrit Mahotsav.

On the occasion, the Union Minister of Tourism, Shri G. Kishan Reddy also interacted with Media on several key achievements of the Ministry of Tourism during the last few years and future strategy for promoting tourism in the country.

Shri Reddy highlighted the whole of government approach followed by the Government in promoting and developing tourism sector in the country with focus on connectivity, civic infrastructure, tourist amenities and soft infrastructure.

He said that the country is taking a new flight of development with the mantra of “Vikas Bhi aur Virasat bhi” under the guidance of Prime Minister.  India is seeing a rapid revival of Foreign Tourist Arrivals post Covid  and India will soon become a major destination of the world with the Whole of Government approach policy.

The Union Minister further said that in 2014, 76.8 lakh foreign tourists had come to India and in 2019 this number stood at 1.09 crore before Covid. Despite tourism being the most affected sector due to Covid, but still in 2022 this number has increased to 61 lakh. Union Minister also said that one crore foreign tourists are expected to visit India this year.

Shri Kishan Reddy also spoke about the phenomenal spurt in domestic tourism. Giving the example of Jammu and Kashmir, he said that in 2022, J&K received a staggering 1.84 cr tourists breaking all previous records since Independence.

He informed that the Government, for the first time focussed on the development of spiritual destinations and PRASHAD (National Mission on Pilgrimage Rejuvenation and Spiritual and Heritage Augmentation Drive) scheme was launched by the Ministry of Tourism in 2015. Till date, under PRASHAD scheme, a total of 45 projects for an amount of Rs.1586.10 Crore have been sanctioned.

He further informed that the Ministry of Tourism introduced Swadesh Darshan scheme in 2014-15 with focus on integrated development of theme-based tourist circuits in the country. 76 projects were sanctioned for an amount of Rs.5315.59 Crore under various themes such as eco, heritage, Himalayan, coastal theme etc. The Scheme has now been revamped as Swadesh Darshan 2.0 with the objective to develop sustainable and responsible tourist destinations in the country. The Ministry has selected 50 destinations for development in the country.

The Ministry of Tourism has also sanctioned 51 projects for an amount of Rs.737.89 Crore from 2014-15 to 2022-23 under Assistance to Central Agencies scheme for various projects such as sound and light show, development cruise terminals, border tourism projects such Attari Post Tourism Infrastructure, Tanot Post Tourism Infrastructure etc.

He informed that the Ministry of Tourism sanctioned 59 tourism routes under Regional Connectivity Scheme (RCS) UDAN-3 to provide better connectivity to important tourist places including Iconic sites. Out of this, 51 are already being provided viability gap funding, he said.

The Ministry is also working with Ministry of Road Transport and Highways to improve the road connectivity to various tourist destinations and setting up of wayside amenities.

Ministry of Tourism is also working with Ministry of Ports, Shipping and Waterways to promote cruise tourism both in oceans and inland waterways and has funded several cruise terminals projects. The Ministry is working with Ministry of Environment, Forest and Climate Change for promotion of wild life tourism and eco-tourism and has funded several projects under Swadesh Darshan Scheme.

The Ministry of Tourism has been working very closely with Ministry of Home Affairs and Ministry of External Affairs for easing of the Visa Regime in the country to facilitate seamless travel. The Ministry strongly supported launch of e-Visa regime on 27.11.2014 and subsequently e-Tourist Visa. It was initially introduced for 46 countries, which provided a major boost to inbound tourism. At present, the e-Tourist visa facility is available for the nationals of 165 countries. Post pandemic, the Government also announced 500,000 free visas to the tourists. The Ministry of Tourism, in association with the Ministry of External Affairs, has appointed Tourism Officers in 20 countries in 2021, who will promote Indian tourism in those countries.

During 2019, there was reduction in tax on hotel rooms with tariffs of ₹1,001 to ₹7,500/night to 12%; those above ₹7,501 to 18% to increase India’s competitiveness as a tourism destination vis-à-vis other competing markets in the region.

He also highlighted that the Ministry has introduced several IT based reforms and electronic portals were set up for hotel classification and travel trade recognition. These has been further revamped into National Integrated Database of Hospitality Industry (NIDHI), a technology driven system for providing services to Hospitality and travel industry.

The Minister further informed that the Government introduced International Tourism Mart (ITM) in 2014 with focus on promoting tourism in North Eastern region.

The Government has further formulated “a Coordinated Strategy for Revival of India as a Global Centre of Buddhist Culture and Tourism with Special Focus on Bodhgaya”. Inauguration of Kushinagar Airport will further boost Buddhist tourism in the country and the Ministry of Tourism in collaboration with IRCTC organized a Buddhist Circuit FAM Tour and Conference from 4th – 8th October 2021 at Bodhgaya and Varanasi.

The Ministry of Tourism launched the Dekho Apna Desh initiative in January 2020. More than 150 webinars have been conducted so far.

Talking about skill development initiatives of the Ministry, the Minister informed that the Ministry of Tourism is imparting hospitality and tourism education to our youth through 21 CIHMs, 28 SIHMs, 12 FCIs and one IITTM with four regional centres apart from Indian Culinary Institute and National Council for Hotel Management and Catering Technology and Indian Institute of Skiing & Mountaineering (IISM) Gulmarg.

Keeping in view the role of youth in all spheres of nation building, the Ministry of Tourism has launched a program for Yuva Tourism Club across the country to engage youth with tourism. It will provide youth with better understanding of their culture, heritage and tourism by engaging in a variety of activities. It will also create awareness about the career opportunities in the field of tourism and hospitality.

Developing Tourism in Mission Mode

Under India’s G20 Presidency since 1st Dec 2022 and in the backdrop of Azadi Ka Amrit Mahotsav, the Government has resolved to develop tourism in mission mode with focus on convergence and public private partnership.

Under India’s G20 Presidency more than 200 meetings are being organized at 56 locations which will give unprecedented opportunity to these destinations to come on the tourism world map.

India will consolidate the gains from transformation in connectivity and infrastructure, growing economic power and tremendous improvement in the framework conditions for growth of tourism in the country to promote and develop tourism in mission mode during Amrit Kaal. It has set out a vision to make India one trillion USD tourism economy by 2047 with 100 million international visitors.

Ministry of Tourism has formulated Draft National Tourism Policy. The National Tourism Policy is part of the vision of New India on high trajectory of growth and prosperity. The new Policy is a holistic framework for sustainable and responsible growth of tourism sector in the country. The Policy aims at Improving framework conditions for tourism development in the country, supporting tourism industries, strengthening tourism support

Visit India Year campaign will highlight India’s commitment to sustainable & rural tourism. It will propel India as a seamless, modern and smart tourism destination.