VasyERP – B2B SaaS based Retail Solution Company to Launch a Major Advertising Campaign with IPL 2023

VasyERP – B2B SaaS based Retail Solution Company to Launch a Major Advertising Campaign with IPL 2023

VasyERP’s Badhaye Business Ka Sense campaign launched on Jio Cinema App for IPL 2023.

They launched this campaign to reach as many retail businesses as possible in order to digitise 5 lac+ retail businesses across India by 2025.

The advertisement not only highlights a common challenge that retailers face, but at the same time also highlights how VasyERP Solutions is changing it with offering POS billing solution.

By offering cloud-based enterprise resource planning or ERP solutions to businesses, VasyERP has revolutionized the way the retail sector operates in India. From providing ERP to businesses operating in the retail sector to setting up the kind of billing software that makes transactions happen faster, the company has changed the operational structure of the retail segment for the better.

VasyERP has also been a step ahead of its competitors when it comes to launching promotional activities or carrying out advertising campaigns. For years, the Indian Premier League, or the IPL has been one of the greatest platforms for brands to advertise themselves. This year, the most exciting new-age Indian brand to register its presence in the IPL will be VasyERP.

Talking about the decision to promote the brand through IPL 2023, CEO and founder Dharmendra Ahuja says, “We are very excited to have got the opportunity to promote our company VasyERP and its offering through IPL 2023. As far as the advertising history is concerned, this is a milestone for our brand. IPL is watched by millions of people, including several business owners and people engaged in the retail sector, in the country.”

Through this campaign, he also continues to share his vision: “This is our first step towards reaching Indian Retailers across India, with the aim of informing them about the latest ERP we offer that is not only going to be easy to implement and use, but also efficient enough to run for their business management in all directions.”

As IPL 2023 kick-starts on 31st March 2023, people will get to see the creative advertising campaign that the marketing team at VasyERP has created for the brand. From high-on-infotainment commercials to intricately designed posters, the team has planned an elaborate campaign that will continue to unfold this IPL23 season. Apart from being showcased at the IPL, these innovative marketing campaigns would be rolled out on all relevant platforms as well.

With IPL 2023 touted to be the biggest IPL season in history, it will be indeed a massive platform for VasyERP to advertise itself. The team is very confident about the fact that this marketing campaign will play a crucial role in consolidating the brand and creating more awareness about it. VasyERP has already proved itself to be a disruptor in the retail software solution space and with this campaign, it will make retailers further aware of the different types of services it offers them.

VJIM Hyderabad launches T10 format Cricket Tournament: 64 teams, 900 students to participate

VJIM Hyderabad launches T10 format Cricket Tournament: 64 teams, 900 students to participate

The cricket fever is back in Hyderabad with a loud bang, as the Hyderabad based premiere management institute, Vignana Jyothi Institute of Management, (VJIM) as it completes 30 years in offering quality education, in association with The Hindu Future India Club (FIC) launches the T10 cricket tournament in three regions of Andhra Pradesh and Telangana from Feb 17th 2023.

According to Dr. Ch. S Durga Prasad, Director of VJIM, “The T10 tournament has been organized for undergraduate students and young cricketers to demonstrate their skills in the field. Something like this is being organised for the first time post pandemic as an opportunity for the students community to once again participate in big tournaments and compete on a larger scale. This will also help us in identifying a cricketing talent pool which can be nurtured for the future by providing better facilities and support, both in sports and studies. Colleges from Hyderabad, Vijayawada and Visakhapatnam participated in large numbers and we already have over 900 students from 64 teams, 32 from Hyderabad, 16 each from Vijayawada and Visakhapatnam, each consisting of 15 players. Who knows at the end of the tournament we might see a few budding cricketers coming up!”

The action packed tournament will witness four matches played every day over a period of one week. All matches are of the “knockout” format and there will be 10 overs per innings. Students from colleges in Hyderabad, Vijayawada and Visakhapatnam will participate in the tournament, with the venue being Pallavi Model Schools at Hyderabad, Alwar Das grounds (M.V.P. Colony) in Visakhapatnam and V.R. Siddhartha Engineering College at Kanuru Vijayawada.

The winning teams from Visakhapatnam and Vijayawada will play for AP Finalists and the tournament grand finale, scheduled on February 26, will be played between the Hyderabad finalist and AP finalist in Hyderabad.

Alongwith Vignana Jyothi Institute of Management (VJIM), two more institutes contributing are – Pallavi Model Schools, Hyderabad and V.R. Siddahartha Engineering College at Vijayawada as the venue partners.

VJIM, one of the oldest and most popular Business Schools of Hyderabad offers a 2 year full time PGDM Program in Business Analytics, Human Resource management (HRM), Finance, Marketing, Operations Programme. Applications now open. The placements for 2021-23 batch of management students was completed successfully where more than 100 recruiters visited campus and 95% students were placed  till Jan 2023. Top recruiters for the batch 2023 had been Adani Wilmar, Amul, EGON Life, Big Basket, Berger, City Union Bank, Deloitte, ICICI Prudential, Godrej, ICICI Bank among others.

This T10 tournament was conceptualized keeping in mind the IPL 2023 & WPL 2023. IPL 2023 will commence from Mar 31st, 2023 where a total of 10 teams shall fight it out in 2 groups of  5 each to be played in 10 different stadiums across the country. This year’s IPL matches will be played in Ahmedabad, Mohali, Lucknow, Hyderabad, Bengaluru, Chennai, Delhi, Kolkata, Jaipur, Mumbai, Guwahati and Dharamsala.